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Brick-and-mortar Retailers’ Secret Weapon: Conversion Rate Optimization

Store closures and bankruptcies dominate the headlines, but one expert sees a large untapped opportunity he says most retailers are shockingly ignoring – and in an upcoming Webinar he will be giving retailers some much-needed answers. According to Mark Ryski, author and retail analytics expert, shoppers are visiting stores but leaving without buying. Capturing even a small percentage of these ‘unconverted’ shoppers can have a significant and direct impact on retailers’ financial results and long-term viability. Upcoming WEBINAR Brick-and-mortar Retailers’ Secret Weapon: Conversion Rate Optimization presents new ways for retailers to mitigate store traffic declines and improve same-store sales. Read the article.