Overview
How is it that your managers never seem to have the right amount of staff scheduled when their stores are busy? The way you’re scheduling staff is likely hurting your sales. Knowing when to schedule down to the hour, identifying productivity problems, and having staff ready to serve customers is easier than it sounds. Start with a quick test to see how many of these 21 questions you and your teams can answer.
Step 1
Apply Your Store Labor at Peak Shopping Times
The idea of scheduling staff to traffic is an old idea, but it’s an important one. It also just makes sense. You want to have your store labor applied to when shoppers are actually visiting the store. But using sales transaction data alone can lead you down the wrong path. You need to have your store labor applied to when shoppers are actually visiting the store.
Step 2
Use Traffic Insights to Monitor for Issues
How can you quickly tell if you have a labor productivity problem? Labor is one of the biggest expenses and given the labor shortages that so many retailers are experiencing, it’s vital to make sure you’re scheduling your labor as efficiently as possible. But, without store traffic and conversion insights, your managers will never be able to diagnose their productivity issues. With these insights, your managers know precisely where to look.
Step 3
Have Staff Ready to Serve Customers
You need your managers to have staff ready to serve customers when they are actually in the stores….why is that so tough? The problem is you can’t tell if you are allocating labor efficiently or not without a Staff-to-Traffic ratio. Staff-to-Traffic ratio normalizes labor allocations so that you can compare labor to traffic in a way that makes the results comparable. Regardless of how many stores you operate, it’s worth comparing your Staff-to-Traffic ratios and overlaying your conversion rates.
Convert More Visits
into Sales
Every hour of every day, shoppers visit but leave without buying. Knowing how many
people visit and when will enable you to understand your sales opportunities and
pinpoint—to the hour of the day—where you’re missing sales opportunities.
Book a No-Obligation Call
We work with retailers of every size and category. Whether you have one store or a thousand or more, we can help you make the most of every store visit. Book a call with one of our experts today. No hard-selling; we value long-term relationships - let’s start ours today.
Affordable, Flexible & Complete
Curious about how else the right retail traffic counters and industry-leading insights and reporting tools could help your marketing, finance, store operation and field teams drive more business? Reach out to our expert team and start your journey.